Flash & Vodafone Present Benefits of Intelligent Mobile Data Delivery

Flash Networks will deliver a keynote address at the GPRS/GSM/3G Network Optimization Conference on the deployment of its mobile data delivery platform.

Amsterdam, The Netherlands – October 28, 2003 – Flash Networks (www.flashnetworks.com ) a global leader of mobile data delivery solutions announced today that Dr. Yair Shapira, Flash Networks’ VP of Business Development, will deliver a joint keynote address at the GPRS/GSM/3G Network Optimization Conference in Amsterdam on Flash Networks’ successful deployment of the NettGainTM mobile data delivery platform at Vodafone Omnitel. Joining him in presenting will be Dr. Livio Pogliano, Vodafone Omnitel’s Data Transmission & Services Manager. The case study will assess the benefits of mobile IP optimization in Vodafone Omnitel’s GPRS environment on Wednesday 29, 2003 at 09:40 at the Amsterdam, Netherlands Hilton.

Vodafone Omnitel deployed Flash Networks’ NettGain solution, a scalable, carrier grade solution offering a superior user experience for mobile data users, in 2002. Flash Networks accelerates the adoption of mobile data usage by turning wireless data networks into a wire-like, consistent and reliable service. The presentation will evaluate the market need for intelligent mobile data delivery services, determine the current underlying network problems, and assess the maturity of mobile IP optimization as a technology. In the Vodafone Omnitel case study Flash Networks will reviews the end user requirements, show how they were met with the NettGain solution, assesses the approaches taken and identifies the roadmap to higher network and application performance.

“Vodafone Omnitel realized truly accelerated mobile data uptake by its subscribers following the introduction of our NettGain 1200 platform,” said Dr. Yair Shapira, VP of Business Development, Flash Networks, “NettGain’s comprehensive network optimization capabilities alongside its user friendly qualities provided Vodafone Omnitel with a platform already generating revenues beyond expectations.”

NettGain is focused on enabling customers to extend their applications and services onto mobile devices, turning wireless networks into a usable and friendly service. Operators benefit from a full suite, turnkey solution that offers their subscribers instantaneous data access and consistent performance over all mobile networks.

About Flash Networks
Flash Networks is the leading provider of Mobile Data Delivery Platforms to mobile carriers and enterprises, enabling them to turn mobile data networks into usable and friendly services. With close to 30 top-tier carrier customers, Flash Networks’ NettGain™ product line has the largest global install base of any such platform available. NettGain enables optimal user experience when using corporate and Internet applications over bandwidth constrained and terrain challenged mobile data networks. Established in 1996, the company is headquartered near Tel Aviv, Israel with offices in The Netherlands, United States, Germany, Hong Kong and Italy.

Press Contact:
Flash Networks
Miki Weiser
Marketing Communications Manager
Ph: +972-9-9580666 ext 226

Josh Shuman
Ruder Finn Press Agency
Account Supervisor
Ph: +1-212-593-5886

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